Soft Lounge Chair is an attempt to elevate an everyday object, a lounge chair. The core idea of the design is to drape the thin veneer over a frame like a piece of textile. The Jury says This chair hits all the major design points. It is a flat-pack, eco-certified product that can easily be assembled and disassembled by the consumer and has replaceable parts. Considering that it is made of wood, the curves are really well-executed. The accessible price range and the fact that you assemble it yourself makes it a sort of advanced, sustainable, IKEA furniture, and it has the potential to make a major economic impact. The chair is a case study for the future of furniture and for the future of furniture design.