The fundamental concept behind the Hiratha Gen Collection is integrating Danish and Japanese design, designing functional, long-lasting, high-quality furniture made by craftsmen. The Danish-Japanese collection is designed with a dual emphasis on residential and professional use furniture.
The jury says
The Hiratha Gen Collection brings together creativity and simplicity. It’s elegant, honest and represents unique transparency in design, materials, and construction. This collection deserves special praise for its deliberate combination of Danish and Japanese aesthetics and craftsmanship in a highly functional and straightforward way.